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What Matters Next.™
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Articles
Psychology Today | The Confidence Trap
When expertise becomes certainty, leaders can miss disruptive change. Research shows why intellectual humility is becoming a critical leadership skill.
The Future of Middle Management: How AI Is Redesigning Leadership
Don’t eliminate managers, redesign them. Rebuild management roles around judgment, adaptability, and orchestrating human-AI systems.
AI on Your Org Chart: Why Decision Systems Replace Hierarchies
Why Decision Systems Replace Hierarchies
Podcast: The Octopus Organization™ with Jonathan Brill
The Octopus Organization™ with Jonathan Brill: Julia Hautz
Jonathan Brill speaks with Julia Hautz, Professor of Strategic Management at the University of Innsbruck, about the dynamics of change management and the importance of fostering open communication within organizations.
The Octopus Organization™ with Jonathan Brill: Steve Denning
Jonathan Brill speaks with Steve Denning, a renowned management innovator, author, and former World Bank executive, about the power of storytelling in driving organizational change.
The Octopus Organization™ with Jonathan Brill: Rita McGrath
Jonathan Brill speaks with Rita McGrath, a globally recognized expert on innovation and growth strategies, about the importance of continuous transformation in organizations.
News & Press
Argentine news website Clarín features Jonathan Brill
This is an English translation of the original Spanish article on the Argentine news website Clarín. Jonathan Brill, futurist: "In the next five years, five AI-driven trends will collide in the world." The expert warned that artificial intelligence has already begun...
Jonathan Brill Featured on Radio Mitre
This is a translated excerpt of the original Spanish article on Radio Mitre. Jonathan Brill, artificial intelligence expert: “Five AI-driven trends are going to collide in the world” The futurist argues that five AI-driven trends will require companies and states to...
El Mundo Interviews Jonathan Brill
This is a translated excerpt of the original Spanish article in El Mundo, written by Daniel Arjona. Jonathan Brill, futurist: "In the next five years, five AI-driven trends will collide in the world." The American futurist and author of 'AI and the Octopus...
Videos
SXSW 2026: How We Stay Human in an AI-Driven World
At SXSW 2026, Jonathan Brill joined Daniel Lismore and Marco Palou (Baby Yors) for a conversation on a question that is quickly moving from speculative to urgent: what happens to identity when work is no longer at the center of our lives? As AI accelerates efficiency...
Keynote: Luxembourg Confederation Members’ Night 2025
Jonathan Brill provided the keynote address to the Luxembourg Confederation Members' Night 2025. His presentation “Leading When AI Joins the Leadership Team” offered valuable insights into the integration of artificial intelligence into decision-making and the...
New Book: AI and the Octopus Organization
https://www.youtube.com/watch?v=ZWXVEAKsQsA Written by business futurist Jonathan Brill and innovation expert Stephen Wunker, AI and the Octopus Organization: Building the Superintelligent Firm is a call to action for leaders to fundamentally rethink how...













