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Articles

CIO: The Octopus Playbook: What nature’s smartest cephalopod can teach leaders about AI

Stop obsessing over AI tools. The real win is reshaping your org so humans and machines decide faster together — like an octopus, not a rigid shell.

The Octopus Organization: Why AI Demands Adaptive Leadership Over Rigid Hierarchies

Why rigid companies fail while Octopus Organizations thrive. Discover how AI-powered adaptability beats efficiency in business transformation.

HBR China: Top Business Trends for 2023

There is so much that goes on at the surface level of the news we see about China, but when we get fixated on what’s now, we ignore what’s next.

SCMP: In a world of rogue waves, US-China contest is really about survival

Pundits frame US-China competition in economic, military and diplomatic terms. But it’s actually about something far more important.

Podcast: The Octopus Organization™ with Jonathan Brill

The Octopus Organization™ with Jonathan Brill: Amy Edmondson

The Octopus Organization™ with Jonathan Brill: Amy Edmondson

Jonathan Brill speaks with Amy Edmondson, Novartis Professor of Leadership and Management at Harvard Business School, about the concept of psychological safety and its critical role in organizational learning, teamwork, and innovation.

News & Press

Jonathan Brill on the Bringing Data & AI to Life Podcast

Jonathan Brill on the Bringing Data & AI to Life Podcast

The AI Investment Strategies You Need to Know: Eye-Opening Insights from Jonathan Brill Placing bets is always a risky game, and yet, everyone’s looking to do it with AI. So, how can you make the best possible bet? In the latest episode of Informatica's podcast...

AWS: Beyond the technology: Workforce changes for AI

AWS: Beyond the technology: Workforce changes for AI

An excerpt from the AWS blog post by Taimur Rashid highlighting Jonathan Brill's whitepaper The AI-First Enterprise: The New Rules of Jobs and Organizational Design. Workplaces are increasingly integrating AI tools into daily operations, with AI assistants supporting...

Jonathan Brill on the Thinkroom Podcast

Jonathan Brill on the Thinkroom Podcast

The management system running most organizations today was designed for railroads in the 1850s—and AI just made it obsolete. In this revealing conversation with Johan Grönstedt on the Thinkroom Podcast, Jonathan Brill explains why the assumptions baked into our org...

Videos

Keynote: Luxembourg Confederation Members’ Night 2025

Keynote: Luxembourg Confederation Members’ Night 2025

Jonathan Brill provided the keynote address to the Luxembourg Confederation Members' Night 2025. His presentation “Leading When AI Joins the Leadership Team” offered valuable insights into the integration of artificial intelligence into decision-making and the...

Keynote: Navigating Rogue Waves and an AI Future in the Legal Sector

Keynote: Navigating Rogue Waves and an AI Future in the Legal Sector

In this keynote presentation to 700 partners at a law firm, Jonathan Brill discusses the concept of 'rogue waves' in business, emphasizing the importance of recognizing and leveraging change, particularly in the context of the legal sector and the impact of AI. He...

New Book: AI and the Octopus Organization

New Book: AI and the Octopus Organization

https://www.youtube.com/watch?v=ZWXVEAKsQsA Written by business futurist Jonathan Brill and innovation expert Stephen Wunker, AI and the Octopus Organization: Building the Superintelligent Firm is a call to action for leaders to fundamentally rethink how...

Books by Jonathan Brill

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AI & the Octopus Organization

Building the Superintelligent Firm

A call to action for leaders to fundamentally rethink how organizations operate in the AI age.

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Rogue Waves

Future-Proof Your Business to Survive & Profit from Radical Change

This must-read survival guide provides the predictive tools you need to take advantage of randomness, turn chaos into profit, and set your company on the course for long-term success.

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Building Resilient Organizations

Best Practices, Tools, and Insights to Thrive in Ever Changing Contexts

Develop resilience as a muscle in your organization with contributions from leading thinkers and practitioners around the globe.