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Articles
TLNT: The Risks of Getting Risk Management Wrong
Nearly all business risks can be sorted into one of four categories: financial, operational, external, and strategic. Typically, senior managers are tasked with looking out for financial, external, and strategic risks — with good reason. Over a 20-year period, these...
Fast Company: How to Spot Tomorrow’s Macrotrends Before They Change Everything
We tend to think that what happens every decade, in fact, only happens every century, and, furthermore, that we know what’s going on. Nassim Taleb When I started writing the book Future-Proof Your Business to Survive and Profit from Radical Change, I made a list...
Silicon Valley Investors Club: Future Proofing Your Investment
Leaders often assume that rules of competition will stay the same, even though they know the future is a volatile place. This is true of mature companies with rigid approaches to planning, but it’s also true of nimble startups.
At the end of the day, nothing is more valuable than survival. If you invest in innovative companies, and you want to see outsized performance, you should consider whether that innovation creates resilience for you, your investment and its customers. In this guide, I’ll show you how to identify innovations that will extract value, no matter what the future brings.
Podcast: The Octopus Organization™ with Jonathan Brill
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News & Press
Friday Fireside Chat with Rita McGrath
Jonathan discusses his book Rogue Waves in a virtual Friday Fireside Chat with Rita McGrath. https://youtu.be/BX0H_s3tTpo
Innovation and Leadership with Jess Larsen
Amazing Conversation about the future of economics, industrial and security policy with #1 Innovation Podcaster, Jess Larsen. https://open.spotify.com/episode/6MVEhpScTpDFeJNEwMHpX4?si=qgaYPOLmSH6f6GXJI3eq0Q...
DBR Interviews Jonathan Brill
Translated excerpt from the original Korean article "Great surfers are prepared for the big waves of the future. Managing unpredictable risks is the lesson of the pandemic." by Lee Kyu-yeol: Jonathan Brill, a global futurist at HP (Hewlett-Packard) who predicted...
Videos
Hyper Globalization
At HP, Megatrends are the foundation of our investment thesis. They provide a guide for how we think about research, product and operational decisions. I’m proud to be a part of a company that thinks bigger. Learn how Megatrends will impact your business. Videos like...
Changing Demographics
At HP, Megatrends are the foundation of our investment thesis. They provide a guide for how we think about research, product and operational decisions. I’m proud to be a part of a company that thinks bigger. Learn how Megatrends will impact your business. Videos like...
Rapid Urbanization
The current global trend toward Rapid urbanization is, perhaps, the most profound change in the history of humanity. It is changing almost everything we do as a species: the way we work, what we eat and how we care for those we love. It’s changing governments and...











